Member Retention Tools
Successful organizations recognize that retention efforts begin on a new member’s first day with the organization. They also know that seasoned members should be engaged and satisfied. Retention efforts should be proactive and ongoing. The following retention resources can be used as a guide.
Club Dues Invoicing Kit
This toolkit includes a suggested timeline with an associated sample invoice, letters, and follow-up email and phone script templates. These resources may be used to support and streamline the local process of annual club dues invoicing and collection for membership renewal.
Club Dues Invoicing Kit: Sample Club Treasurer Timeline
Club Dues Invoicing Kit: Club Dues Invoice
Retention Tools
Club Toolkit: Member Winback Resources
This toolkit includes a sample timeline with associated phone scripts and email templates for connecting with members who have become less engaged or whose membership has lapsed.
